MetrixLab ( Macromill Group Co. )
Knowledge and Research Services
MetrixLab is a global market research firm that provides knowledge and research services for various industries, known for its AI Everywhere strategy that enhances data quality and insights.
Size
Public
Mission
About
MetrixLab offers knowledge and research services along with market and competitive intelligence, business and financial research, and customer and marketing analytics for clients in diverse sectors. The company operates using a global delivery model and supports clients across over 90 countries.
It is recognized for its innovative use of artificial intelligence in market research, with access to a global panel of over 79 million members that enhances its research capabilities.
Services
MetrixLab provides knowledge and research services supported by market and competitive intelligence, business and financial research, and customer and marketing analytics. These services cover various channels, including online surveys and social media analytics, and are tailored to support clients' needs for actionable consumer insights and data-driven decision-making.
Capabilities
Market & Competitive Intelligence
Business & Financial Research
Academic & Scientific Research Support
Data Collection & Survey Programming
Customer & Marketing Analytics
Industries Served
The company serves clients in a wide range of industries, having experience supporting over 2500 clients worldwide. Its services are aligned with the requirements of leading brands across multiple sectors, ensuring that insights are relevant and impactful.
Unique Stregths
MetrixLab is known for its AI Everywhere strategy, which combines artificial intelligence with human expertise to deliver deeper insights and enhanced data quality. Its approach includes employing advanced quality assurance systems like Toluna QSphere, ensuring accuracy and reliability in research outcomes.
Delivery Footprint
Headquartered in Rotterdam, Netherlands, and San Francisco, USA, the company operates using a global delivery model. It serves clients across more than 90 countries, with teams working in hybrid environments to meet diverse client needs.
Certifications
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Verticals
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Clients
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What's the main service provided by
MetrixLab ( Macromill Group Co. )
?
MetrixLab (Macromill Group Co.) specializes in providing comprehensive knowledge and research services. Their primary focus is on market and competitive intelligence, complemented by a range of sub-services including business and financial research, academic and scientific research support, data collection and survey programming, as well as customer and marketing analytics. This diverse array of offerings is designed to help clients derive actionable insights and make informed decisions based on thorough data analysis across various sectors.
What additional services does
MetrixLab ( Macromill Group Co. )
provide?
When was
MetrixLab ( Macromill Group Co. )
founded?
Established in 1999, MetrixLab (Macromill Group Co.) has been a key player in the research and analytics industry for over 24 years. Since its inception, the company has evolved significantly, expanding its services and global reach to meet the diverse needs of its clients across more than 90 countries.
What industry verticals does
MetrixLab ( Macromill Group Co. )
serve?
What delivery model does
MetrixLab ( Macromill Group Co. )
offer?
How many employees and/or seats does
MetrixLab ( Macromill Group Co. )
have?
Can
MetrixLab ( Macromill Group Co. )
be considered a good service provider for startups?
For startups, MetrixLab can be a strategic partner, particularly due to its innovative approach that leverages artificial intelligence for enhanced research capabilities. With a focus on delivering actionable insights, the company can help emerging businesses understand market dynamics and consumer behavior, which are crucial for growth in the early stages. However, startups should consider their specific needs and budget constraints when engaging with a service provider of this scale.
Can
MetrixLab ( Macromill Group Co. )
be considered a good service provider for SMBs?
MetrixLab is well-suited to support small and medium-sized businesses (SMBs) with its flexible and scalable service offerings. The company's extensive experience with over 2,500 clients worldwide equips it to tailor solutions that meet the unique challenges faced by smaller enterprises. Their commitment to providing actionable insights can empower SMBs to make data-driven decisions that foster growth and competitiveness in their respective markets.
Can
MetrixLab ( Macromill Group Co. )
be considered a good service provider for enterprises?
MetrixLab stands out as a reliable provider for enterprises and large companies, thanks to its robust delivery model and advanced research methodologies. The company’s AI Everywhere strategy, combined with human expertise, ensures that large organizations receive deeper insights and high-quality data. Additionally, with operations in more than 90 countries, MetrixLab is positioned to support the complex research needs of large clients effectively, making it an ideal choice for enterprises seeking sophisticated market intelligence solutions.
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