Crunch
Crunch Fitness is a dynamic fitness brand that provides gym access and wellness services for health and fitness enthusiasts, known for its inclusive 'No Judgments' philosophy.

Size

5K-10K
Private
50m-100m

Mission

To promote acceptance and make fitness accessible to all.

About

Crunch Fitness offers gym access along with personal training, group fitness classes, and wellness services for clients in health and fitness. The company operates using a primarily onshore model and supports a diverse community across multiple countries.

It is recognized for its rapid growth and strong franchise relationships, with a commitment to innovation and community engagement.

Services

Crunch Fitness provides gym access supported by personal training and group fitness classes. These services include over 200 group classes, specialized training areas like HIITZone, and wellness offerings such as HydroMassage® and Red Light Therapy. Each solution is designed to cater to various fitness levels and preferences, ensuring a comprehensive fitness experience for all members.

Capabilities

No items found.

Industries Served

The company serves clients in health and fitness. It has experience supporting fitness enthusiasts, individuals seeking personal training, and franchise business owners with services aligned to industry-specific requirements and technology platforms such as the Crunch+ digital fitness platform.

Unique Stregths

Crunch Fitness is known for its inclusive environment and rapid expansion, offering clients a unique blend of physical and digital fitness solutions. Its approach includes fostering strong relationships with franchisees through personalized support, which helps maintain a consistent and welcoming atmosphere across all locations.

Delivery Footprint

Headquartered in New York City, the company operates using a primarily onshore delivery model. It serves clients across the United States and internationally, with teams working in physical gym locations and providing digital services through the Crunch+ platform.

Certifications

No items found.

Verticals

Healthcare & Life Sciences

Clients

Nestlé
Kavak
Bitso
What's the main service provided by
Crunch
?
What additional services does
Crunch
provide?
In addition to their core customer experience services, Crystal Call A S offers a diverse array of additional services. These include back-office operations, marketing operations, sales and lead-generation services, and knowledge and research services, as well as AI and data services. This broad service portfolio enables them to support clients comprehensively across various operational needs.
When was
Crunch
founded?
Crunch was established in 2012, marking over a decade of commitment to promoting fitness and wellness. Since its inception, the company has experienced significant growth and has become a notable player in the fitness industry, gaining recognition for its innovative approach and community engagement.
What industry verticals does
Crunch
serve?
Crunch primarily serves the Healthcare & Life Sciences sector, focusing on fitness and wellness. This specialization allows the company to cater to a diverse clientele, including fitness enthusiasts and individuals seeking personal training, making them well-equipped to meet industry-specific needs.
What delivery model does
Crunch
offer?
Crunch employs both onshore and nearshore delivery models. An onshore model means that services are provided within the same country, ensuring close collaboration and effective communication. Nearshore delivery involves outsourcing services to nearby countries, offering cost advantages while maintaining geographic proximity, which can enhance service quality and responsiveness.
How many employees and/or seats does
Crunch
have?
Crunch boasts a workforce ranging between 5,000 to 10,000 employees. This sizable team enables the company to operate efficiently and effectively across its various locations and services, ensuring they can meet the diverse needs of their clientele.
Can
Crunch
be considered a good service provider for startups?
Can
Crunch
be considered a good service provider for SMBs?
Crunch is well-positioned to serve small and medium-sized businesses (SMBs) due to its scalable service offerings and flexible approach. The company's experience in supporting franchise relationships and its commitment to innovation allow it to adapt to the unique needs of SMBs, making it a suitable partner for those looking to enhance their fitness services.
Can
Crunch
be considered a good service provider for enterprises?
While Crunch has the capacity to support enterprise-level clients, its primary focus is on the health and fitness sector, which may limit its appeal for larger organizations outside this vertical. However, its strong delivery model and recognition as a top-ranked fitness brand, awarded by Entrepreneur Magazine in 2024, underscore its reliability and sophisticated service offerings for clients within the fitness industry.
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